O’Ginger Storybites
O’Ginger Storybites
Providing storytelling training to the elders to enhance their abilities and sense of identity, thereby fostering intergenerational inclusion
The venture will empower the elders, mainly singletons and doubletons, through storytelling training that enhances their abilities, self-esteem, and sense of identity. By converting the elders’ experiences into social capital, which will be shared by the elders as real stories in creative educational activities in primary and secondary schools, tertiary institutions and communities, it will foster mutual respect and intergenerational bonding. Additionally, the elders will form an alumni group and meet regularly to build community connections and reduce loneliness.


Name of Organisation
Ginger Innovation Limited
Approved Funding Amount
HK$900,000
Funding Period (Status)
1 year (Ended)
Impact/Outcomes
- Organised 18 workshops/seminars
- 370 elderly people participated in storytelling training
- 32 elderly people participated in in-depth training courses
- 882 young people participated in 15 intergenerational activities
- Published 84 social media posts
